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Lights, camera, action

Albion Heights Film Festival entrepreneurial adventure raises funds to support charities

Friday, June 05, 2015
Categories: Great Things, Happenings @ TDSB, School Web Stories

Five films by Albion Heights Junior Middle School students were recently featured as part of a project to raise awareness and money for two charities: World Wildlife Fund (WWF) and StopGap. The Albion Heights Film Festival (AHFF) presented the short student-films titled Love You Forever, The Drum, School Alone, Days in the Life, and My Messed Up Life to an appreciative audience of 200 who gathered at a local area high school for the official premiere.

The project was sparked by a program by The Learning Partnership called Entrepreneurial Adventure. The Learning Partnership describes its Entrepreneurial Adventure program as a hands-on entrepreneurial journey for students. “It is designed to develop students’ enterprising spirit, financial literacy, innovative thinking and social responsibility…It is all about sparking students’ natural curiosity, intelligence, and passion to seize an opportunity to take their ideas to market – and discover just what they can do!” 

Four classes of 89 students (JK, SK, Gr. 1 and Gr. 7) from Albion Heights JMS created a business venture through the Entrepreneurial Adventure program to raise money for the two charities of their choice. Their idea centred on the creation of the film festival as a way to entertain and inform school staff, fellow students and parents. “The classes designed, developed and produced the films, which were then previewed for our students on May 14 during school hours for $1 per student,” said Principal Sandra Buie.

The films then subsequently played to a larger audience at an event at West Humber Collegiate Institute, complete with concession stands created by the students. Tickets for admission were $5 and students also sold DVD copies of the movies for $5. Pizza, popcorn, drinks, and other treats were also available for a complete theatre experience. The project generated almost $2000 in sales with proceeds going to the charities identified.

Parents, friends of Albion Heights, and movie lovers gave the films two big thumbs up. “I laughed, I cried, sometimes both at the same time,” said Sue Pfeffer, Program Manager, Entrepreneurial Adventure. “The five films are heartwarming, insightful, humorous, touching, and absolutely filled with talent.”

Click play below to watch one of the entries, titled The Drum.



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